Tokyo Olympia ©Takashi Homma
NO MAD is a non-profit platform exploring contemporary culture across cities and communities.
Founded in 2005 in Geneva by Dominique Signoroni Kuroyanagi, NO MAD began as a print publication — a city-focused magazine offering an outsider’s lens on the shifting landscape of art, design, and architecture.
Today, NO MAD has evolved into a digital space, continuing its mission to map creative movements in places where culture thrives just out of the spotlight. In parallel, NO MAD is launching a new print series titled CROSSING — a collection of book-format publications dedicated to cities in transformation, with the first volume appearing in 2025.
We follow an editorial path shaped by curiosity, independence, and a belief in the importance of context. Whether through essays, interviews, visual narratives, or conversations with uncompromising voices, NO MAD seeks out the cultural edges — places where new forms are taking shape, often far from institutional centers.
We are not here to cover trends. We are here to listen, trace connections, and document how culture lives and transforms in real time.
Published by the Geneva-based association NOMAD, the platform is part of a wider constellation of cultural activity — including publishing, exhibitions, events, video work, and urban experiences — each project rooted in the same desire: to encounter the world through its creative languages.
Founder and Editor-in-Chief
Dominique Signoroni Kuroyanagi
domikuro@gmail.com
NO MAD Magazine (2005–2011)
Between 2005 and 2011, NO MAD was published as a print magazine — a collaborative effort made possible by a community of talented individuals who contributed their time, ideas, and energy to shaping the project.
Editorial Director: Samuel Fuyumi Namioka
Director of Development and Partnerships: Natalia Signoroni
CEO (2010–2011): Roberto Rossi Gandolfi
Creative Direction & Original Concept: Luca Pilutza, Gilda Scaglioni (515.it)
Art Direction (2011): Didier Falzone
Video Editor: Alexis Ftakas
International Distribution: Idea Books (Amsterdam), Export Press (Paris), Intercontinental (Milan)
The magazine would not have existed without its outstanding contributors, who brought it to life across issues and borders. Their voices helped shape the identity of NO MAD during its print years — a legacy that continues to inform our approach today.
Outstanding contributors to the magazine included : Andrea Aguado Aleman – Montse Badia – Alejandro Bahamon – Corrado Beldi – Laia Beltran – Porzia Bergamasco – Fulvio Bertasso – Elisabetta Bianchessi – Luisa Castiglioni – Patrizia Coggiola – Lorette Coen – Renate Cornu – Connie Dekker – Sara Errico – Cecilia Fabiani – Didier Falzone -Milovan Farronato – Ramak Fazel – Angelo Flaccavento – Elein Fleiss – Lauro Foletti – Ale Formenti – Roberto Rossi Gandolfi – Reto Geiser – Aaron Gerow – Hannes Grassegger – Alessio Guarino – Oscar Guyabero – Elena Habicher – Nakako Hayashi – Dimitri Herkowits – Annie Hollingsworth – Thomas Hollingworth – Roderick Honig – Emil Kozak – Rickard Kust – Kazuma Inoue – Emily Isles – Ryu Itadani – Sayaka Ito – Martin Josephy – Beatrice Leanza – Gregory Maillot – Mauro Manfrin – Toshio Miyake – Nina Merli – Xavier Monteys – Luca Mosso – Linda Fregni Nagler – Fuyumi Namioka – Ryu Niimi – Raffaella Oliva – Luigi di Pasquale – Francesco Petroni – Luca Pilutza – Ariana Pradal – Andrea Pugliese – Anna Puigjaner – Silvia Rappini – Carole Refabert – Stephen Roach – Simonetta Rocco – Filippo Romano – Gilda Scaglioni – Carol Shamieh – Jonathan Sharoni – Natalia Signoroni – Luigi Spinelli – Manuel Tardits – Kaoru Tashiro – Yosuke Taki – Kanako Teshigawara – Daniel Wiener – Julian Worrall – Tomo Yasuda
Collaborations & Partners
Over the years, NO MAD has collaborated with a wide range of institutions, cultural organizations, and creative brands. These partnerships have shaped both our editorial work and our public-facing projects.
Selected partners include:
Adidas
Art Basel
Beijing Design Week
Canada Ukraine Foundation
Canon Europe
Centre d’Art Contemporain (CAC) Geneva
City of Milan
City of Geneva
Design Miami
Design Preis Schweiz
ECAL – University of Art and Design Lausanne
Embassy of Switzerland in Ukraine
Financial Times
Flux Laboratory Geneva
Geneva Design Week
Greulich Hotel Zurich
HEAD – Geneva University of Art and Design
Hermès
HSBCHTC | Wallpaper*
Ingenious Switzerland
LiveInSlums ONG, Milan
Liste – Art Fair Basel
Lucien Pellat-Finet
Milan Design Week
Museum für Gestaltung Zürich
Nestlé
Rado
Ruinart Champagne
Straf Hotel, Milan
SudKulturFonds
Super Deluxe Tokyo
Swiss International Air Lines
Teo Jakob Switzerland
Tokyo Design Week
Urban Gentry, London
USM
Vickyh Destinations – Geneva
Victorinox
Vitra
Wolfsonian – FIU Museum, Miami
ZHdK – Zurich University of the Arts
Zurcherische Seidenindustrie Gesellschaft
Zurich Design Weeks
